What This Agent Does
When a new lead appears in your spreadsheet, the agent researches their company and fills in missing information. Sales teams save hours of manual research.
Example output: A new row is added to your Leads sheet. Within minutes, the agent fills in company size, industry, recent news, and LinkedIn profile.
Setup
Create the agent
From the homepage, enter this prompt:When a new row is added to my Leads spreadsheet, research the company.
Find their company size, industry, and any recent news.
Update the row with this information.
Spreadsheet: [PASTE YOUR GOOGLE SHEETS LINK]
Company name is in column B.
Fill in: Company size (column D), Industry (column E), Recent news (column F).
Connect Google Sheets
When prompted, connect your Google account to access the spreadsheet.
Set up the trigger
Click Add Trigger (⚡) → Google Sheets → New Row Added.
Select your spreadsheet.
Test with a real lead
Click Test (🚀). Add a test row to your spreadsheet with a company name.
Watch the agent research and fill in the data.
Publish
Click Publish to go live. New leads will be researched automatically.
Example Prompt
When a new row is added to my Leads spreadsheet at [SPREADSHEET URL]:
1. Get the company name from column B
2. Search the web for information about this company
3. Find:
- Company size (employees)
- Industry
- One sentence about recent news or what they do
4. Update the same row:
- Company size in column D
- Industry in column E
- Recent news in column F
If any information can't be found, leave that cell empty.
Variations
| Use Case | Modification |
|---|
| Find LinkedIn profiles | ”Also find the company’s LinkedIn URL and add to column G” |
| Notify sales team | ”After updating, send a Slack message to #new-leads with the company summary” |
| Score the lead | ”Rate the lead 1-5 based on company size and add to column H” |
| Research contacts | ”Find the CEO’s name and LinkedIn profile” |
Tips
Always specify column letters. The agent can’t guess which column is which—be explicit about where data goes.
- Include the full spreadsheet URL in your prompt
- Tell the agent what to do if information isn’t found
- Test with a few leads before going live